Think Wolf is a strategic branding and marketing company, who specialise in the financial sector. Co-founder, Caroline wanted their company to be more visible online and also required a website audit. Milk It Digital built and implemented the following strategy.

Website Audit

The Think Wolf website needed an audit to maximise its usability for potential new clients. Milk It focused on design ascetics, tone of voice, page layout and website structure. By performing the audit, we saw opportunities to expand their service offerings, which would also help their SEO.

Organic SEO

Alongside their website audit, Milk It also performed an SEO overhaul of the website. We looked at three main competitors, current ranking, backlinks, content and keywords. Milk It ran a full keyword report and identified additional pages to be built to improve its ranking on search engines. Page titles, meta descriptions and H titles were then created & implemented by Milk It in order to optimise search presence. All changes were tracked in Search Console and any technical issues were fixed.

Ongoing SEO

Think Wolf were then provided with an SEO guide, and keyword handbook, which they can now use to keep their SEO up to date on their website, whilst providing valuable tips for creating content and backlinks.

Results

Within a week of the changes Milk It made, the Think Wolf website began ranking for its actual search terms, rather than for random searches to do with animals. Their impression rate increased by over 200%, and have started to receive clicks for their keywords.